Tag Archives: Dodge Durango

Dodge Journey and Durango Win Active Lifestyle Vehicle of the Year Awards

Two Dodge vehicles stood out in the 11th annual Carspondent.com Active Lifestyle Vehicle of the Year awards competition, which every year invites hundreds of athletes and outdoor enthusiasts to evaluate and judge new vehicles.

The Dodge Journey was named the Best Value On-Road with its MSRP at or below $35,000, while the Durango was named Best Value Family.

Both the Dodge Journey and Durango have so much to give back to drivers that go along with their value. They provide the handling and power that you expect from a Dodge SUV while also providing a luxurious and comfortable interior for drivers and passengers alike.

Judging of the vehicles involved active, outdoor enthusiasts who went on ride-and-drive tests along with a small contingent of automotive journalists, which included a difficult off-road course and some on-road driving.

“The Dodge Durango [and] Dodge Journey … offer functionality and performance for any adventure, so they’re an ideal fit for customers with active lifestyles,” said Reid Bigland, Head of U.S. Sales, Chrysler. And luckily for you, both can be found at Corwin Dodge! Stop in today to get behind the wheel of one of the Active Lifestyle Vehicle of the Year award winners. You won’t regret it.

2015 Dodge Durango Gets Hot Rallye Style

Last year, the Dodge Durango got a major update, so this year the changes are minimal. However, this year, the 2015 Durango does get some smoking hot appearance packages and a new sound system.

The Durango’s popular Rallye Appearance Package is now extended across all trim levels, including the Limited and base SXT trims. This available package will give your Durango a monochromatic look with smoked headlights, a ground effects package, and 20-inch Hyper Black wheels. For models equipped with the V-6 engine, you’ll get dual exhaust pipes and the Limited trim comes with leather seating.

For an even darker look, opt for the Blacktop Appearance Package on the SXT, Limited, and R/T models. This adds a glossy black grille, special badges, and 20-inch Gloss Black wheels to complement the Rallye look.

If you prefer high-end sound, be sure to get the Beats by Dr. Dre sound system. This 13-speaker system will be standard on the R/T model, optional on the Citadel trim, and part of package for the Limited models.

One more change for 2015 includes available red Nappa leather for the Durango R/T.

The 2015 Dodge Durango will be coming to Corwin Dodge later this year. What appearance package would you love to add to your Durango?

Dodge Lineup Big Changes Coming In the Future

Hopefully by now you have heard the big news about the Fiat Chrysler 5-Year plan because there are some great things happening to the brand. Included in the plan are some Dodge lineup big changes like refreshes, new models, and vehicles being discontinued, but don’t worry, we are here to give you all that information.

Dodge Lineup Big Changes

Dodge SRT Challenger - Dodge Lineup Big Changes
Dodge will be focusing on SRT, so we can expect to see a lot more of this coming to auto shows!

Overall Dodge will be putting a lot of their attention on bringing SRT back into the brand.

2014 – Charger and Challenger refreshes, but it’s not all good news. We are saying goodbye to the Dodge Avenger so that the Chrysler 200 can get more focus.

2015 – Nothing too big here with Charger SRT and Viper refreshments.

2016 – Intro of the all-new Dart and Dart SRT, all-new Journey, and the death of the beloved Grand Caravan.

2017 – The new Journey SRT debuts accompanied by a Durango refresh

2018 – Two new vehicles will emerge from the lineup, a new B-segment sedan and a hatchback along with the all-new Charger, Charger SRT, Challenger, and Challenger SRT.

As you can clearly see, the Dodge lineup big changes include some awesome new vehicles and new designs that will surely blow our minds. For now, though, we are currently carrying new Dodge and Ram models that can quench you thirst until the new ones arrive!

Dodge Joined the Most Innovative Companies List

Dodge Joined the Most Innovative Companies ListRecently Fast Company announced that Dodge joined the most innovative companies list accompanied by such brand monsters like Google and Amazon.

Fast Company’s 2014 ‘World’s 50 Most Innovative Companies’ list acknowledges those who brilliantly advertise and market for their company. It also names these companies for their sales increases throughout the year because of these innovations.

“Dodge’s late-2013 spokesman was all bluster: It was Ron Burgundy, Will Ferrell’s prancing idiot from Anchorman 2, whose TV ads lifted Durango sales 59% last October.” (Fast Company’s 50 List)

One part that really stood out to Fast Company was that on Conan one night, Ron Burgundy appeared and as a joke said that he didn’t know what the big deal was and that the Dodge Durango wasn’t all that great. So, what did Dodge do? They thought it was hilarious and stuck by it! It was well-played and innovatively successful.

During 2013 Dodge also hopped on the Fast & Furious vibe with their newest movie as well Defiance on the SyFy channel. With all their innovative ideas, it is easy to see what got them to the number 11 spot on the list.

Stop by Corwin Dodge today to witness just what helped when Dodge joined the Most Innovative Companies List.

Dodge Durango and Ron Burgundy Team Up

For a little bit now, the Dodge Durango and Ron Burgundy have teamed up to help promote the newest model year, and it is proving to be very successful. Using witty comments and comparisons, Ron Burgundy is able to advertise the “best” features that the Durango offers, like its glove box.

In all seriousness, using Ron Burgundy as an advertising campaign’s spokesperson has increased Dodge Durango sales by just under 60% (59% to be exact). These commercials have also received more viral attention than most other car markets. On YouTube, the Dodge Durango and Ron Burgundy ads have reached up to seven million views.

Will Ferrell showed up in character as Ron Burgundy for a show on Conan O’Brien where he actually called the Dodge Durango a terrible car (joking of course) and went on to say how it only lasted four feet. He is definitely taking his role to the max, and not sure about you, but we can’t get enough.

Come on in to Corwin Dodge in Springfield, MO and check out the 2014 Dodge Durango to see what you are missing out on and then tell us your favorite feature!

Corwin Dodge Ram of Springfield Has a New Blog

Corwin Dodge Ram of Springfield is excited to announce the arrival of their new blog! Here you will be able to find the latest information from Corwin Dodge as well as information for the Dodge and Ram companies in general.

Our new blog will cover topics from Ron Burgundy being the spokesperson for the 2014 Dodge Durango, to contests that are being run, such as the Ram Cave contest, or just what is going on around here, like our Black Friday Specials that are just a couple days away from today!

So if you are looking for a way to escape from everyday blogs, and really want to know about your favorite brands and your favorite dealership, then this is the place for you!

Corwin Dodge Ram of Springfield is proud to host this new blog in efforts to help inform, educate, and entertain you, our customers. If you are looking for more information on vehicles we currently have in stock then just check out our website to find what you are looking for! We carry an extensive lineup of new, used, and pre-owned vehicles including the Dodge Dart, Dodge Durango, and the Ram 1500.

Corwin Dodge Ram of Springfield

1025 W Sunshine St

Springfield, MO 65807

Sales: (888) 697-4214

Service: (888) 875-7484

Parts: (866) 602-3732